Rule 40 of the Olympic Charter prohibits athletes from marketing themselves (for advertising purposes) during the Games. Rule 40 states, “Except as permitted by the International Olympic Committee (IOC) Executive Board,” it states, “no competitor, team official or other team personnel who participates in the Olympic Games may allow his person, name, picture or sports […]
Tata Mumbai Marathon (TMM) 2025: Event Date and Timings
The Tata Mumbai Marathon (TMM) is an annual international marathon held in Mumbai, India, on the third Sunday of January every year. It is the largest marathon in Asia as well as the largest mass participation sporting event on the continent. It is also the richest race in India with a prize pool of USD […]
Small Business Ideas: Fitness, sports, health, wellness
Small Business Ideas in the fitness, health, wellness space that you could start with minimum investments. I have always been fascinated by entrepreneurs who turn the simplest of ideas and convert it into a successful business. Giving away the comforts of an office job and the job security that comes along, these guys follow their […]
How to Make a Successful Career as a Fitness Trainer
A lot of fitness trainers work as freelancers in the industry. Then there are some who begin their career by working for a gym or a fitness club, but eventually, become independent and start their own business. Here are useful tips & suggestions on how to carve a successful career as a fitness/personal trainer. What […]
High Protein Foods (Veg/Non-Veg): Indians Need It Even More
Its been observed that the typical Indian diet/meal is woefully low on protein content. Protein not only helps build muscles, but is also known to aid in weight loss. Importance of Protein Protein is a vital component of our diet as they help build and repair muscles and bones. Protein deficiency often lead to low […]
Arokia Foods founder started her business with only Rs 15,000 ($150)
Arokia Foods founder Sarala Bastian started here business venture growing ‘nutritious’ mushrooms with a capital of only Rs 15,000. Today, her company Arokia Foods makes mushrooms, pickles and soups and markets them in Chennai and neighbouring areas. Sarala Bastian got married at a very young age of seventeen, but she wanted to be independent and […]
On International Yoga Day, yoga sessions take place worldwide
International Yoga Day in India attracted several first-times (including several foreigners) from all walks of life. After Indian Prime Minister Narendra Modi proposed the idea of an International Yoga Day in 2014 in the UN, it did not take too long for the entire world to take a cue from India. “Yoga is one of […]
Nutritional Drinks for Kids: Are the Claims Exaggerated?
Makers of nutritional drinks for kids in India claim their products to be healthy and rich in proteins, vitamins and minerals which helps kids to grow. Lets examine these products nd their claims closely. ‘Health Drink’ Isn’t Defined in Food Laws in India The Food Safety and Standards Authority of India (FSSAI) has instructed all […]
Hosting Big Sports Events: Expert Planning Strategies From Kickoff to Finish Line
Managing a huge Sports Event (tournament) requires a lot of planning, thorough evaluation and efficient execution. Here are the various activities involved in planning and managing a high profile sports tournament or event. Event management involves organising a professional & focused event for a target audience. It involves visualising concepts & planning, budgeting, organising & […]
Indian Adults and Children Are Becoming Obese, Say Studies
A recent study published by The Lancet reveal that Obesity rates is increasing across the world. Obesity among children and adolescents worldwide increased four times from 1990 to 2022, while obesity rates among adults have more than doubled. In India, 12.5 million children in the age group 5-19 years were grossly overweight in 2022, compared […]