Word like innovation, cutting edge design and sleek technology comes to the mind when one hears or speaks about Apple. The brand has been focused on these aspects for the past few decades. However, it looks like the company is giving more importance to “wellness” related features in its products.
At one of the recent events, instead of talking about the newest tech features, Apple CEO Tim Cook spoke about our health!
From sleep apnea notifications to AirPods that act as hearing aids and an Apple Watch app that keeps an eye on your overnight biometrics, the company seem to be suggesting that wellness is where it’s headed towards.
This transition from the marketing of “cool gadgets” to “useful technologies” seem to suggest that humans are now placing more importance on health and wellness than ever before, and Apple is acknowledging this shift.
Apple understands that its customer base is getting older; those who grew up using iPhones and MacBooks are now at a stage where health and wellness is one of their top concerns.
No wonder then that Apple is keen to offer features that enable users to address these issues.
Here are some health-oriented features that Apple products now provide.
The Apple Watch not only tells time but also informs users about heart rate, their exercises, and alarms that can warn of any irregularities in the body. Apple products can track sleep patterns, Apple AirPods can be used as hearing aids, their wristbands can monitor heart rate.
Apple’s products now capture overnight biometrics from the body while we’re sleeping which informs us more about our sleeping patterns and general well-being, even when we are not awake to observe it ourselves.
By adding features such as sleep apnea notifications, hearing related functions, and new wellness-oriented enhancements, Apple is providing users with technology that makes it easier to sleep at night, hear better, and to live a healthy life.
By switching to wellness, the company is telling us that health is not a problem of some people, but a problem for everyone. Whether you are young or old.
Apple is not just catering to present day’s health issues, they’re getting us ready for what lies ahead. By leveraging latest technologies such as Artificial Intelligence (AI), modern digital gadgets will enable us to listen closely to our body so that we can nurture it well.
Future devices can remind us when it is time to take a break from sitting, inform us about the quality of our sleep, about the health of our ears, identify diseases before they get critical and inform us about the state of our overall well-being so that we can change our behavior such as going to sleep earlier, exercising more, heading to the doctor if there is a warning sign.
Also, as technologies further improve, these health experience will become even more personalized.
And this future is not far away; in fact, its much closer than what you may think.
Apple’s shift toward wellness should also inspire everyone to make wellness a priority.
Its important to realize that wellness is not about buying some latest gadget but it’s about accepting that health is a priority that is worth investing in and one must do whatever is needed to improve it.
The beauty of modern wellness technology is that it provides us the opportunity to make the right changes to your lifestyle before a problem occurs. The new wellness features from Apple tells us that technology can be a powerful ally in our quest to stay healthier and longer.
